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Customer Data and You: How do Businesses Keep Confidential Information Safe?

There’s often an unspoken trust between customers and the ecommerce stores and service providers they utilize. Though it may not be at the forefront of their minds, customers expect that the information they provide through payment forms and other means will stay private -- a secret between them and the business in question.

Most companies accomplish this level of safety, keeping customer data safe and secure from hackers and cyber attacks. However, customer data isn’t kept safe simply by twiddling your thumbs. Businesses work hard to keep their sites and data secure, and there are certain tools and specifics to consider during your own quest for customer data security.

Access Procedures

Here’s a question: do you actually know who all has access to customer data within your business? Data access clearance should be something you take very seriously, and employees who have access to this information should be monitored and vetted.

If someone is looking to be promoted to a position where data access is available, look into their employee history. Are they trustworthy? Do you feel like they would handle customer data with care?

Also, explore what is required to access customer data in the first place. For instance, do employees need a specific keycode to access customer data? If a customer calls asking to access their data for a customer service issue, how do you confirm who you’re speaking with?

Third Party Sources

Does your website run on a CMS site like WordPress? Do you have third-party apps installed that can access your data? Some apps, like Rewind, keep your data secure and focus on security aspects of business. Other apps, like some third-party WordPress plugins, don’t go so above and beyond.

Anytime you give a third-party entity access to your website, consider how secure the platform or party in question is. Not everyone has their own version of the Rewind Vault, and this can lead to data compromises.

Review and Revise

Every business has their own independent way of dealing with security and data access. It’s not enough to draft a way to handle these issues and then never revisit them again. The above access procedures are great to implement within your business, but they also aren’t “one and done” policies.

Training and disaster drills should be commonplace in your business. Employees should know standard data security procedures and these procedures should be run through regularly. Is there a way to fine tune them? Could they use some work? Revise, retrain, review.

Technical Aspects

Let’s not forget that actual technological tools you use within your business to keep data secure. Things like email protection apps, network filters, patch assessment tools, endpoint protection software and encryption are all valuable aspects of your data security system. Keep your apps, programs and operating systems up to date and constantly look for new and credible tools for keeping data secure.

Finally, don’t let data security be something that falls by the wayside in your customer’s mind. Be proud that your business is secure and puts the customer’s need for security as a top priority. Your customers will wholly appreciate you for it.

Mike Potter

Written by Mike Potter

Mike is a serial entrepreneur and currently the co-founder and CEO of Rewind.

Rewind securely backs up your online data helping you recovered deleted items and undo changes easily. Get peace of mind with Rewind. Available for:




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