Starting an eCommerce venture comes with various challenges. You put all that time and effort into your plan, sometimes depriving yourself of sleep while sacrificing your financial reserves. It’s not easy to become successful in this industry, but with the right resources you can make your life — and your venture’s life as well — a little bit easier. Success still isn’t guaranteed, but it at least becomes a realistic notion. If you are using Shopify, there are various resources that can help you get to that level, and some of them are actually free.

1. Google Apps

Google may have dropped the ball on Google+ and social media in general, but that does not mean that they cannot offer valuable resources for eCommerce business owners. Google’s Docs, Sheets and Slides are online solutions that allow you to have a mobile office with you at all times, and that on numerous devices if you wish. With the cloud-based system, you can edit your documents or create new ones in a seamless fashion and on the go. When you have an eCommerce venture, this can be invaluable for you.

2. Canva

Canva is an excellent resource if you are looking for marketing themed images. It offers thousands of pictures and you can add various elements to them including text or even banners, creating an excellent marketing image in the process. What makes Canva stand out of the crowd of image hosts is their drag and drop function, a feature that makes it one of the most customizable tools of its kind.

3. Buffer

Buffer allows you to handle the social media aspects in a coordinated fashion. When you are running an eCommerce shop, time is not always plentiful, to put it mildly. Developing a social media presence with hectic schedules can sometimes be next to impossible, and most of the time, you are not ready to hire somebody just for that role, nor you want to put it on your colleagues or yourself when there is plenty on your collective plate as it is. That’s when Buffer comes to the rescue by allowing you to schedule social media posts, so you can interact with your customers in a way that supports your working schedule. In addition to these functions, the program also offers highly valuable analytics that are essential for social media campaigns.

4. The Noun Project

Those who ever dealt with eCommerce know just how valuable icons are from a visual standpoint. The Noun Project offers exactly that, with a wide variety of different designs from minimalistic to trendy. You can choose thousands of different icons and the site has great functionality, which makes the selection process that much easier and more effective.

Summary

If you have an eCommerce business know that these tools and resources can be extremely valuable to you, and if you can combine them with financial software, you can have a combination of tools on your hand that will allow you to turn your venture into an efficient machine.

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